In the worldwide view of Analytics you can spot countries in which your app is performing particularly well versus countries where your app is lagging behind in just one glance. This can help you to identify opportunities and improve your performance.
To access the worldwide section of Analytics, simply click on the country selector in the App header and select
In the worldwide Category Ranking, AppTweak will show you your app's category rank for the selected category in all available countries. If you want to take a closer look at one country, you can simply click on the country in the map or in the table, this will lead you to the Analytics section of the specific country.
AppTweak highlights your app's top 3 best and worst-performing countries in terms of category rank. The indicated rank is the rank fetched today.
Under Store Performance you can easily analyze the worldwide performance of your app in terms of downloads. It will indicate in which countries your app is getting most of its downloads, but also the total downloads and average daily downloads worldwide.
The table below the graph also allows you to sort countries by equivalent growth over the selected date range. As a result, you can identify which countries could be great in terms of opportunities. You can easily add these countries to your followed apps by clicking on the badge
0/2 next to the country and toggling the language you want to follow the app in.
Note: In the world map chart, each country is colored based on its level of downloads. The darker the color, the higher the number of downloads.
In the tab "Financial Analysis" you can get an overview of your app's financial situation. The countries with the darkest shade of blue are the ones where revenues are the highest.
Expand the table below the map to measure your app's growth and quickly spot the countries where your app is lagging behind.
App Store Connect integration data
In order to see your real downloads and revenues, connect your App Store Connect account on AppTweak. Doing so will also allow you to measure your app's conversion rate, analyze your impressions and product page views, as well as track your in-app purchases and paying users.
👉 Follow these steps to connect your App Store Connect on AppTweak.
Impressions and Product Page Views
In order to analyze the entire user traffic, you can check your impressions and page views for your app across countries.
In this section, you will be able to monitor your app's conversion rate worldwide from Impressions to Downloads, Impressions to Page Views, and from Page Views to Downloads.
The KPIs give you a quick glance of your app's performance across all countries and over the selected date range.
The Highest Conversion shows the country with the highest conversion rate your app had during the given date range.
The Lowest Conversion shows the country with the lowest conversion rate your app had during the given date range.
The Average Conversion shows the average conversion rate your app had during the given date range across all countries.
In-app purchases and number of paying users
In the "Financial Analysis" tab you will be able to keep track of your own app's worldwide Revenues, In-App Purchases, and Paying Users directly in AppTweak.
Google Integration data
To get the most out of the worldwide section of Analytics, integrate your Google Play Reports and Google Play Console on AppTweak. This allows you to not only track your real downloads and revenues, as well as your daily user, uninstalls but also to analyze your store listing visitors/acquisitions, conversion rate, and keywords across countries.
Keep track of your app's Daily User uninstalls
With the Google Reports integration, AppTweak will, in addition to your real downloads and revenues, also show your app's Daily Users Uninstalls in the Analytics section. Check in which countries your app has had the most uninstalls over the selected date range.
This data comes directly from your app's Google Reports (Statistics > Breakdown by country/region > Daily User Uninstalls).
Store Listing Visitors and Store Listing Acquisitions
Analyze the impact of your ASO efforts on your store listing visitors and acquisitions across countries with the Google Play Console integration.
Switch to the 'Source' option to understand which channel is getting your app more users to visit its store listing (store listing visitors) and which one is actually getting new downloads (store listing acquisitions).
Upon connecting your Google Play Console on AppTweak, you will be able to see the conversion rate of your app for every country in which your app is available in the Conversion Analysis tab. AppTweak also highlights your average conversion rate worldwide, as well as the country with the highest and lowest conversion rate.
💡This view can help you spot high and low-performing countries. The former can serve as examples for the latter.
Additionally, if you switch to a breakdown by source, AppTweak will show you your app's worldwide conversion rate for each source.
Besides revenue, connecting the Google Play Console will be helpful for apps that offer subscriptions on their app.
In this tab, you can easily keep track of your new, active, and canceled subscriptions directly in AppTweak.
Your top keywords worldwide
Under Google Keywords you can see in which country your app is getting the most traffic from keyword searches. For this make sure that you have integrated your Google Play Console on AppTweak.
In the filter bar, you can select the data you wish to see (Store Listing Visitors, Store Listing Acquisitions, or Conversion Rate).
The overall KPIs show:
The total store listing visitors/acquisitions across all countries and search terms for the selected date range
The average daily store listing visitors/acquisitions across all countries and search terms over the selected date range
The growth in average daily visitors/acquisitions worldwide and across all search terms (current period vs. equivalent previous period).
If you switch the selector to conversion rate, the KPIs show:
The country with the highest conversion
The country with the lowest conversion
The average conversion rate worldwide over the selected date range
The growth of the worldwide conversion rate (current period vs. equivalent previous one).
In the world map chart, each country is colored based on its level of store listing visitors, store listing acquisitions, or conversion rate (depending on your selection in the filter bar). The darker the color, the higher the number of visitors, acquisitions, or conversion rate.
💡 A country with high traffic from keywords can be used as an example for other countries. For example, you could check the keywords that bring the highest traffic in that country and see how visible your app is on similar keywords in lower-performing countries. This could be a source of inspiration for your ASO across countries.