Why add competitors?
AppTweak's features are designed to facilitate your competition monitoring efforts. To unlock valuable insights, we recommend you add at least two competitors to your app.
How to add competitors to your apps?
First, simply click on + Add competitors. This will open a widget where you can add and manage your competitors; you can open this widget from any app page's section.
N.B. Competitors are connected to a specific country. They can vary depending on the country. You can define local competitors for every single country and language.
How to choose competitors?
There are different ways to add competitors to an app:
Type your own competitors
You can directly search for the name of a competing app or any keyword from the store. If you type a keyword, it will perform a live search on the stores.
Select competitors from our suggestions
We automatically generate a list of suggested competitors that are closely linked or similar to your app in its respective country.
👉 Just click on (+) or on the app's card and the app will be added to your competitors.
You can also access all the apps you've added to your peer group by connecting to your Google Play Console.
You can find the competitor apps that you have already added in other countries (for the same app, in the same store). This helps you setup your account more quickly.
Finally, by clicking on 'Top apps in category' you will be able to select competitors among the 20 first apps that rank in your category.
Finally, you can select competitors from the top apps in your AppDNA. By clicking on 'Top apps in AppDNA' you will see the 20 first apps that rank in your AppDNA.
AppDNA, provides a robust taxonomy of apps to paint a more precise and comprehensive picture of the app competitive landscape. Discover more about AppDNA here.
Once you’ve added the competitors you want, click on “Save selection” and you'll be taken back to your app page.
How to delete and reorder my competitors?
On the right, you can add and delete competitors as you wish. Simply click on (-).
No idea who your competitors are?
Identifying the right competitors for your app is not always an easy task. It is important to consider both direct competitors with similar features and indirect competitors that might steal some of your visibility in the store. Learn how you can effectively identify and classify your competitors in this blog article.
What's next?
ASO with AppTweak is an educational course and certification that will guide you through the fundamentals of ASO and AppTweak!
