AppTweak AI Agents are your built-in performance advisors for ASO and Apple Ads.
They analyze your live app store performance and generate structured, prioritized recommendations based on:
Your real ASO and Apple Ads performance
App store signals (keyword demand, rankings, relevancy)
AppTweak's 10+ years of organic and paid expertise
Where to find AI Agents
In AppTweak, click Ask AI Agents
Choose the Agent you want to use
Ask them to analyze or help improve your app store performance
How AI Agents work
Only when you ask a question, an Agent:
Retrieves relevant signals (keywords/metadata signals, Apple Ads performance, reviews, etc.)
Analyzes patterns and drivers using Atlas AI + store intelligence
Returns a response with structured insights and recommended actions
Agents focus on analysis and prioritization to support scalable app growth decision-making. They do not automatically make changes to your account.
ASO Agent
Ask ASO Agent to analyze your organic keyword performance in any market.
It identifies competitive gaps, prioritizes high-impact opportunities, and suggests new metadata options aligned with real search demand (in minutes, not hours).
Analyzes current metadata keywords
Identifies opportunities and gaps vs. competitors
Suggests improved textual metadata, with rationale
Ad Agent
Ask Ad Agent anything about your Apple Ads account: what changed, where to scale, and where to pull back.
It delivers grounded, data-backed recommendations to maximize ROAS – all based on your real campaign performance.
Explains what’s driving installs or spend
Highlights which campaigns, ad groups, keywords are performing (and why)
Provides scaling or efficiency recommendations (budget allocation ideas, keyword expansion, clean-up actions)
Reviews Agent
Ask Reviews Agent to analyze your app store feedback.
It surfaces recurring complaints, feature requests, and sentiment shifts in your app store reviews – helping product and marketing teams act before ratings and retention are impacted:
Explains top themes in reviews (complaints, requests, praise)
Identifies sentiment shifts and emerging issues across markets and stores
Reporting Agent
Once you’ve acted on AI Agent recommendations, Reporting Agent transforms raw data from dashboards into stakeholder-ready insights in Reporting Studio – so you can spend less time reporting and more time improving results.
Privacy, security, and control
When decisions involve real budgets, trust isn’t optional. AppTweak AI Agents are built with enterprise-grade security, transparent reasoning, and strict data control from day one.
As an Apple Ads Partner, AppTweak is committed to empowering app marketers with the best data, tools and support to improve their organic and paid performance on the App Store.
Enterprise-grade protection: AppTweak is ISO 27001 certified. This means AppTweak AI Agents are built and operated under a certified security management framework with rigorous enterprise security controls.
Limited-scope access: AI Agents access data only when you ask a question, and only the minimum information needed to generate the answer – all processed securely and in line with strict European privacy requirements.
Private by design: Your connected data and AI Agent interactions are logically separated and access-controlled, so they remain private to your workspace/account and are not shared with other customers.
No data used for AI training: Our use of OpenAI is governed by an enterprise agreement and appropriate data protection safeguards that guarantee your data and conversations are never stored, logged, or reused to train AI models.
Availability
AI Agent access depends on your subscription plan. For some Agents, it also depends on having the right data source connected (e.g., Apple Ads account for Ad Agent). If you would like to see AppTweak AI agents in action, contact your Account Manager or request a demo to learn more.