🎓 Check out this video to learn how to use the Ratings section.
Under the 'Ratings' tab, you can view an overall summary of your app's ratings and analyze trends over time.
Ratings Summary Analysis
The Summary provides a quick overview of your apps' average star rating and the total number of ratings your app has received overtime. The bar chart provide more insights into your overall star rating by breaking down your app's rating per star.
You will also find your category's average rating, that should help you understand what is the average rating of the best apps in the competition (this benchmark is based on all apps in 2020).
Note: For iOS Apps, the star rating and total ratings are shown for the country you have selected. As of November 2021, Android's app ratings are now local averages and not a single global average.
Study Rating Evolution
Want to increase your average star rating? Find out how many ratings you will need to reach a certain threshold. Just customize the fields in the Study Rating Evolution feature and we'll tell you how many ratings you'll need to get there.
Ratings Over Time - Gained and total ratings
In this section, we show different graphs and charts to help you monitor your ratings over time. You can use the date picker to select your preferred date range you like to take a look at.
You can analyze the ratings gained, which will show you, each day/week/month, how many additional ratings you got on this specific date range. In addition, the average rating was added to this graph so that you can understand how your daily/weekly/monthly ratings impact it.
Note: If you look at the weekly/monthly views, we will show you the weekly/monthly average rating by looking at all the average ratings of this week/month you are looking at. In other words, it will be the average of the average rating on the weekly/monthly basis.
Thanks to the summary table below this graph, you can also analyse how many ratings were gained in total on this date range and above all, you can understand how it evolved compared to the past equivalent period (this growth compared the total gained ratings over this date range and the total gained ratings over the previous equivalent period).
In order to have a more general view, you can go on the tab "total ratings" which will display the total ratings spray overtime. This way, it is clear if your total ratings are increasing or not and how your spread is evolving.
Once again, you will find a summary table below this graph which will tell you the number of total ratings you had at the beginning of the period vs. the number of total ratings you got at the end.
Change in average rating
Do you want to know how your average rating evolved? Take a look at our tab "Change in average rating", this section will show you overtime, the positive and negative changes of your average rating.
This graph is very useful if you want to pinpoint which day/week or month, your average rating dropped the most. To compute the average rating change each day/week/month, we will look at all the variations during this day/week/month and compute the total change.
In order for you to better understand this, here is an example:
On this graph you can see that on average, the average rating in January is equal to 4.7181 (in other words, we did the average of the average rating in January) we also indicate that the average rating change in January is 0.014 which means that we summed up the daily average ratings variations and we see that the total change in average rating is 0.014.
Why are there negative ratings?
In order to calculate the number of reviews or ratings an app received on a daily basis, AppTweak has a look every day at the number of ratings or number of reviews that are shown on that app's app page in the App and Play Store.
Our algorithm then calculates the difference between the value of the day and the value of the day before in order to get the new number of ratings or reviews that were received on that day.
Sometimes, Apple and Google delete ratings. Therefore, when we fetch the number of reviews and ratings on a certain day, they are lower than the previous day. When we calculate the difference, we have a negative result. This shows that Apple or Google has been deleting reviews or ratings for the given app.
Competitor view - a cross competition analysis
In the competitor view, we show an overview of the competition by showing for each app the star spread, the average rating and the total ratings.
You have the ability to see this graph with percentages (so that you can analyse the spread) or with total ratings (to see which app got the most total ratings)
This section includes 2 graphs to compare your average rating or your total ratings to the ones of your competitors.
In the average rating tab, the first column shows you the average rating at the beginning of the period and the second column shows the average rating at the end of the period. The growth is also computed so that you can understand which app has increased its average rating the most.
The second graph "total ratings", shows by app the total number of ratings and with the summary table below you can see which competitor's total ratings increased the most on this date range as well as the star spread evolution.