Players are increasingly asking AI tools like ChatGPT for game recommendations. With AI Visibility for Games, you can monitor your game's visibility in AI search, explore the prompts that AI associates with your game, and get new competitive insights around AI performance.
How it works
There are few tools available that map AI search traffic, and most approach it from a web SEO angle. But games don't behave like websites or even like apps. When users search for a game, their motivation is experiential: tied to entertainment, mood, social context, and past experiences rather than solving a specific functional need. Visibility depends on different signals, competitors, and dynamics.
To map AI visibility for games, AppTweak uses our 10+ years of real app store data and market intelligence to:
Derive core user goals expressed as topics across six key dimensions of game search motivation. Our data scientists analyzed how real games position themselves across categories, themes, features, and play contexts. These topics reflect an extensive range of reasons users search for different types of games.
Curate 10,000+ prompts that express specific search motivations in various ways, all grounded in how people actually search for games using ChatGPT (latest version: GPT 5.4).
Define key metrics that allow game marketers to reliably measure, compare, and improve their game's AI visibility.
AppTweak currently tracks over 10,000 prompts across hundreds of topics, with prompt data fetched weekly and data for topics refreshed daily.
Topic Dimensions
Topics are grouped into six core dimensions that reflect how users search for games:
Alternative: Games AI suggests as similar options when users ask about a specific title.
IP (Intellectual Property): Franchises, universes, or well-known properties AI associates with the game.
Genre: Official store categories used to classify the game, such as puzzle, card, or board.
Theme: Visual styles, settings, or aesthetics AI links to the game.
features: Key non-gameplay features AI links to the game, such as offline play, no ads, or free access.
Context: Player situations, needs, or preferences AI connects to the game, such as relaxing, offline, or free.
💡 A single prompt can appear across multiple topics. For example, "Any casual animal puzzle games for toddlers?" will appear under both the Genre topic "Puzzle" and the Context topic "Kids".
How to access AI Visibility for Games
AI Visibility for Games is currently available as an add-on to AppTweak Enterprise plans. You can access this feature from the "My Apps" section of AppTweak:
Select a followed game
Set country to United States or the United Kingdom (the only market available in V1)
Start monitoring AI Visibility (data will be available if the game has been mentioned in at least one AI answer over time)
💡 Store agnostic data: AI Visibility data apply to both iOS and Android, since people using AI search rarely specify a store.
How to use AI Visibility for Games in AppTweak
AI Visibility Overview: Top Topics
When you first open AI Visibility, you get a summary of your game's top positions (where your game appears at the best position) grouped by our topic classification. This is organized into three columns:
Associated with: Alternative games and IPs the LLM links to your game
Described as : The Genre and Theme AI assigns to your game
Recommended for : The Features and Context the LLM links to your game
For each topic we show how often your app appears (e.g., "Shows up in 67% of prompts")
Click "Show more" on any column to see the full ranking for that topic dimension.
You can click on an app name in the "Associated with" panel to see the top chart ranking for that specific association topic and add competitors directly from this view.
Your Topic Performance
The Topic Performance tab displays a table grouping all topics by dimension. You can navigate dimensions using the tabs at the top of the table (Alternative, IP, Genre, Theme, Features, Context).
The table includes the following columns:
Position: Your game's weighted position in AI answers for this topic, factoring in both how often it appears and where it ranks. Games that are mentioned frequently and ranked highest will have the #1 position.
Sentiment: How positively AI describes your game across the prompts tracked for this topic. Sentiment helps you understand not just whether your game is recommended, but how it's being characterized.
Top Apps: The games with the top positions in AI recommendations (by frequency and rank) for this topic.
Click into any topic to expand it and see the underlying prompts. A green dot shows prompts where your game has been mentioned. Each prompt shows the Latest AI Recommendations — the ranking of games appearing in the most recent response only.
💡 Some game icons may be missing if the game isn't yet mapped in our database. These will appear as a colored square with the game title on hover.
KPI Definitions
Sentiment: how positively your app is described when it's mentioned for an intent. Sentiment helps you understand not just whether your app is recommended, but how it's being characterized.
Position: a weighted measure of how well your app performs for this topic. Apps that are mentioned frequently and ranked highest will have the #1 position.
Top Apps: the apps with the highest positions in AI answers for this topic (based on the Position metric).
Competitive filters
When competitors are added, use the filters above the table to quickly identify:
Your territory: Topics only your game is ranking on
Ahead: Topics where both you and a competitor rank, but you rank higher
Behind: Topics where both you and a competitor rank, but you rank lower
Their territory: Topics only competitors are ranking on
Viewing AI answers
To get more context, click "View AI answers" on any prompt to see the latest raw response from ChatGPT. You can browse earlier answers using the navigation buttons.
Moreover, you will have a tab "Sources" displaying all the sources used by the LLM to come up with its response.
If there is no source displayed, it means that the AI didn't search the web for this answer.
Prompt Performance
The Prompt Performance tab lets you browse individual prompts directly. This view shows each prompt alongside all the topics assigned to it, helping you understand how a single prompt maps across multiple dimensions.
You can filter this view by:
Topic: to see only prompts associated with a specific topic
App: to see only prompts where a specific game appears in the results
Each prompt shows its Position and Top Apps based on the latest fetch only. You can also click to see the full AI answer for any prompt.
💡 Data in the Prompt Performance view is based on the latest AI response only, unlike the Per Topic view which shows aggregated data.
Data frequency
Topic-level KPIs display aggregated performance data refreshed daily, based on prompts fetched weekly. This provides a reliable picture of your game's overall visibility rather than a single snapshot.
Aggregated AI response data collected since May 19, 2026.
Markets available
AI Visibility for Games is currently available in the United States (en) only.
Our prompt system uses natural language grounded in how real users search for games, ensuring accurate, locally relevant responses. The US market is supported by 10,000+ curated prompts.
📣 Additional markets and capabilities are coming soon. Share your feedback to shape what comes next.
Start measuring your game's visibility in ChatGPT
AI Visibility for Games is the first AI search intelligence built specifically for mobile game discovery. This is a completely new layer for game marketers — distinct from app-level AI visibility, and designed to reflect the experiential, motivation-driven way players search for games. More countries, insights, and capabilities are coming as we continue to build this out.
Want to see how your game performs in AI search? We'd love to show you.